Posts

PSA: Proper Selling is Important

Contributed by Taylor Burkhalter

Hello. If you came here for an article about selling, let me introduce you to my first point about the importance of proper spelling. I … Read More >>

An Intro to Blogging for the Non-Content Marketer

Blog message written on vintage typewriter keys

Contributed by Ella Jane Dantzler 

Blogging doesn’t seem like a natural fit for all businesses. Your typical dentist, car dealership, or local café often doesn’t see the value in putting … Read More >>

Why We Always Recommend a Video

 

Camera lens

Contributed by Alyssa Peiser

Most people are not clamoring to get in front of a camera and share their story or success. It can be an intimidating experience, made … Read More >>

Celebrating Kim’s Work Anniversary with TAE!

 

IMG_0167

We are celebrating Kim’s 3-year anniversary as part of the TAE team! As you can see in the photo, we gifted her with a couple bottles of wine. We Read More >>

Focusing your Sales Efforts – A 4-Part Series

Part 1: Build Your Network

Casual Catering Discussion Meeting Colleagues Concept

Contributed by Kim Jennings-Eckert

In my first article, Sales Accountability – How Do You Measure Sales?, I shared my personal insights on sales accountability … Read More >>

Psychology of Color

Contributed by Logan Rhea

A Basic Understanding for Business and Marketing

The study of colors and how they affect us, individually and/or as a group, is something some people base Read More >>

The Elusive Creative Spark: Harnessing Inspiration & Activating BJO

Dreams of travel

Contributed by Taylor Burkhalter

CREATIVITY, at least for me, comes and goes. I can’t always be creative when I need to be. But, over the years, I’ve developed practices … Read More >>

Celebrating Ella Jane’s 1-year with TAE!

IMG_0132We are celebrating Ella Jane’s 1-year anniversary as part of the TAE team! (She loves succulents so we got her one from Garden Living as a gift!) We took a
Read More >>

Tips for Creating and Maintaining a Successful Facebook Business Page

Male Finger is Touching Facebook App on iPhone 6 Screen

Contributed by Ella Jane Dantzler

Creating and maintaining a successful Facebook Business page in a sea of competing businesses can be complex and overwhelming. Your page must be strategically created … Read More >>

Why Marketing Matters

Closeup Group Young Coworkers Together Discussing Creative Project During Work

Contributed by Alyssa Peiser

There isn’t much doubt that marketing matters immensely for your brand, your business, your end-of-year numbers. It is why major brands pay the big bucks for … Read More >>