Posts

The #1 Mistake Businesses Make on LinkedIn

Businesses love LinkedIn.

Unlike traditional social media platforms, LinkedIn welcomes businesses with open arms. The “platform for professional networking” forgoes algorithms designed to hide businesses’ posts, and it does not … Read More >>

How to Get Rid of Negative Reviews

Nothing quite irks business owners like an unfounded negative review. They spend countless hours and untold amounts of energy toward building a good reputation for their business, only to have … Read More >>

One Simple Trick to Improve Your LinkedIn Posts

Three lines. That’s how much room LinkedIn gives you to write a compelling hook for your post before the words, “…see more” cut it off from view and interrupt the … Read More >>

How to Build a Following—the Organic Way

All businesses who are producing content share one goal: to increase their following. Whether it be on social media or through blog posts, businesses everywhere struggle to organically increase their … Read More >>

How to Make Your Voice Heard

Podcasts. You’ve heard of them, you’ve probably listened to some of them, but have you considered starting your own? According to a 2019 report, an estimated 22% of Americans listen … Read More >>

A Video is Worth a Thousand Social Media Posts

Not too long ago businesses scoffed at the idea of having a presence on social media. But those days are far behind us, and now businesses are fighting for shoulder … Read More >>

A Practical Solution to Procrastination

Procrastination—it is something that every one of us know all too well, and in today’s technologically saturated world, it seems to be more prevalent than ever.

Not too long ago, … Read More >>

A Marketing Case Study: Disney+

Contributed by Bryce Ward

There is an extremely high chance that you have heard about Disney+ in recent weeks, and from a marketing stand-point this is quite the feat. For … Read More >>

The Importance of Multiple Perspectives

Contributed by Bryce Ward

Group work – we have all had to do it at some point in our lives. In high school and college it meant a lot of … Read More >>

How to Warm Up Cold Leads

As the weather starts to cool off, it’s an appropriate time to start talking about cold leads – specifically, how to warm them up.

Marketing trends come and go, but … Read More >>