Psychology of Color
Contributed by Logan Rhea
A Basic Understanding for Business and Marketing
The study of colors and how they affect us, individually and/or as a group, is something some people base … Read More >>
Posts
The Elusive Creative Spark: Harnessing Inspiration & Activating BJO
Contributed by Taylor Burkhalter
CREATIVITY, at least for me, comes and goes. I can’t always be creative when I need to be. But, over the years, I’ve developed practices … Read More >>
Celebrating Ella Jane’s 1-year with TAE!
We are celebrating Ella Jane’s 1-year anniversary as part of the TAE team! (She loves succulents so we got her one from Garden Living as a gift!) We took a Tips for Creating and Maintaining a Successful Facebook Business Page
Contributed by Ella Jane Dantzler
Creating and maintaining a successful Facebook Business page in a sea of competing businesses can be complex and overwhelming. Your page must be strategically created … Read More >>
Why Marketing Matters
Contributed by Alyssa Peiser
There isn’t much doubt that marketing matters immensely for your brand, your business, your end-of-year numbers. It is why major brands pay the big bucks for … Read More >>
Sales Accountability – How Do You Measure Sales?
Contributed by Kim Jennings-Eckert
How do you hold your sales team accountable? Do you base it strictly off quantity sold or clients in your portfolio? In my experience, businesses tend … Read More >>
The Lowdown on Graphic Design
Contributed by Logan Rhea
What Is It? Why is it Wrongly Underemphasized in Small Businesses? And Why You Shouldn’t Just Design It Yourself.
More often than not, I run into … Read More >>
Growing Your Business’ Instagram Following
Contributed by Taylor Burkhalter
READ THIS ARTICLE TO LEARN HOW TO GET 10,000 INSTAGRAM FOLLOWERS OVER NIGHT!
Just kidding.
It doesn’t work like that. Growing your follower base takes time…and … Read More >>
5 Tips for Developing a Great Internship Program
Contributed by Ella Jane Dantzler
Every company wants great interns. The ideal intern is motivated, ambitious, has a positive attitude, and can execute with equal enthusiasm on a coffee run … Read More >>
What Your Account Manager Does
Contributed by Alyssa Peiser
In the marketing world – agency, marketing, account manager, account executive – they can all mean 10 different things. So we’d like to break it down
