KFC Brings the Colonel Back
KFC has brought the Colonel back. Celebrating their 75th anniversary, the fast food restaurant’s engaged comedic actor Darrell Hammond (of SNL fame) to bring a slightly eccentric humor to … Read More >>
Posts
Viewability
Viewability is a curious and divisive topic. If your ads have 100% viewability, that is good, right – you have achieved something? Not necessarily. What really matters is that your … Read More >>
Cleverly Promoting Your Brand
If a brand makes a misstep, consumers are typically quick to criticize and voice their opinions. Take for instance Bud Light’s recent “Removing No from your Vocabulary” campaign … Read More >>
Jason Sudeikis Takes Direction
In this fun spot from AT&T and the Tribeca Film Festival, Jason Sudeikis is suddenly directed by tourists wanting a quick photo with him. It interestingly points out the rising … Read More >>
Kevin Durant Teams up with Sonic for Summer Spots
Sonic is moving a new direction from their “Two Guys” ads and adding a little star power via Oklahoma City Thunder’s Kevin Durant. What are already popular commercials are now … Read More >>
Purchasing through Facebook
Purchasing items via Facebook may soon be just as easy as liking your favorite band page or a friend’s photo. Facebook recently added payment features to its Messenger app – … Read More >>
Simple Ads can be Beautiful Too
Ads for the simple, mundane things in life can be beautiful too. Wieden + Kennedy recently created an ad for dishwasher soap that somehow manages to be beautiful and profound … Read More >>
The Power of Celebrity Endorsement
Celebrity endorsement can mean the world for a brand and businesses will pay top dollar to secure a famous face. Will Ferrell is one celebrity who brings his star power … Read More >>
Millennials in the Workplace
Millennials tend to be a huge topic of conversation when it comes to marketing – they are a major demographic both in terms of consumption and for the innovation and … Read More >>
Changes Coming to Facebook
This week the annual Facebook Developer Conference is finishing up in San Francisco. The conference is directed towards developers, but invariably those changes affect branding, publishers, and marketers. Here is … Read More >>
