Posts

Are Any Original Ideas Left?

How do you keep creativity and innovation alive in your business? It is a common refrain that nothing is original – “there is nothing new under the sun.” But although … Read More >>

How to Have a Strong Social Media Presence

Contributed by Alex Serrano

An overwhelming amount of social media users (85%) believe that a company should interact with its customers via social media. Doing so keeps consumers up to … Read More >>

Why You Should Be Networking on Facebook

Contributed by Katelin Howell 

While aimlessly scrolling through your Facebook feed – maybe you’ve noticed this lately – you tend to see more posts about groups you’ve joined rather than … Read More >>

Lincoln Rides Again

 

Matthew McConaughey’s Lincoln ads earlier this year were equally discussed and parodied. They were certainly some of the most talked-about ads of 2014. And now, “there’s even more to … Read More >>

Our Favorite Office Buzz Words This Year

As the year wraps up, we wanted to share some of our favorite phrases and creative words that have been “buzz words” in our office this year. We recommend using … Read More >>

How Your Daily Routine is Ruining Your Creative Thinking

 

While our daily routines, such as grabbing the usual coffee from a local coffee shop, may be comforting, Benedict Carey, author of the new book How We Learn says … Read More >>

The Re-branding Effort

 

Taking a once famous brand and updating it to reach the next generation takes work. Pizza Hut is attempting to rebrand themselves in such a way that makes them … Read More >>

Employee Appreciation

 

Working at a marketing agency has a certain stigma – working around the clock to create and produce high quality work for clients. One Canadian agency shows its humorous … Read More >>

Minimalism Makes Strides in a Bell and Whistles World

 

With today’s mobile apps becoming more flashy and sophisticated, one news-app out of Japan is looking to compete using a very simplistic design. SmartNews, created by Ken Suzuki and … Read More >>

The Cost of Social Media Marketing

 

Facebook marketing takes time and effort and these days it costs money too. But do you know just how much money it can cost to put significant content into … Read More >>