Posts

An Intro to Blogging for the Non-Content Marketer

Blog message written on vintage typewriter keys

Contributed by Ella Jane Dantzler 

Blogging doesn’t seem like a natural fit for all businesses. Your typical dentist, car dealership, or local café often doesn’t see the value in putting … Read More >>

Why We Always Recommend a Video

 

Camera lens

Contributed by Alyssa Peiser

Most people are not clamoring to get in front of a camera and share their story or success. It can be an intimidating experience, made … Read More >>

Celebrating Kim’s Work Anniversary with TAE!

 

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We are celebrating Kim’s 3-year anniversary as part of the TAE team! As you can see in the photo, we gifted her with a couple bottles of wine. We Read More >>

Psychology of Color

Contributed by Logan Rhea

A Basic Understanding for Business and Marketing

The study of colors and how they affect us, individually and/or as a group, is something some people base Read More >>

The Elusive Creative Spark: Harnessing Inspiration & Activating BJO

Dreams of travel

Contributed by Taylor Burkhalter

CREATIVITY, at least for me, comes and goes. I can’t always be creative when I need to be. But, over the years, I’ve developed practices … Read More >>

Tips for Creating and Maintaining a Successful Facebook Business Page

Male Finger is Touching Facebook App on iPhone 6 Screen

Contributed by Ella Jane Dantzler

Creating and maintaining a successful Facebook Business page in a sea of competing businesses can be complex and overwhelming. Your page must be strategically created … Read More >>

Sales Accountability – How Do You Measure Sales?

teamwork, business meeting

Contributed by Kim Jennings-Eckert

How do you hold your sales team accountable? Do you base it strictly off quantity sold or clients in your portfolio? In my experience, businesses tend … Read More >>

How Graphic Design Can Impact Your Business

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If you’re unsure of what graphic design entails, see The Lowdown On Graphic Design.

Good, professional graphic design really does matter and unfortunately a lot of small businesses notoriously … Read More >>

The Lowdown on Graphic Design

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Contributed by Logan Rhea

What Is It? Why is it Wrongly Underemphasized in Small Businesses? And Why You Shouldn’t Just Design It Yourself. 

More often than not, I run into Read More >>

Growing Your Business’ Instagram Following

Contributed by Taylor Burkhalter

READ THIS ARTICLE TO LEARN HOW TO GET 10,000 INSTAGRAM FOLLOWERS OVER NIGHT!

Just kidding.

It doesn’t work like that. Growing your follower base takes time…and … Read More >>