Media Mingle at our New Office!
Yesterday, The Artist Evolution hosted a “Media Mingle” for our local media reps and vendors in our new office space. We enjoyed awesome food and drinks, ping pong and talking … Read More >>
Posts
KFC Brings the Colonel Back
KFC has brought the Colonel back. Celebrating their 75th anniversary, the fast food restaurant’s engaged comedic actor Darrell Hammond (of SNL fame) to bring a slightly eccentric humor to … Read More >>
Viewability
Viewability is a curious and divisive topic. If your ads have 100% viewability, that is good, right – you have achieved something? Not necessarily. What really matters is that your … Read More >>
Vandalism or Good Marketing?
Snickers took to the streets to bring attention to the mistakes people make when they are hungry. Snickers sent a team of scouts out to the streets of Manhattan and … Read More >>
Kevin Durant Teams up with Sonic for Summer Spots
Sonic is moving a new direction from their “Two Guys” ads and adding a little star power via Oklahoma City Thunder’s Kevin Durant. What are already popular commercials are now … Read More >>
Simple Ads can be Beautiful Too
Ads for the simple, mundane things in life can be beautiful too. Wieden + Kennedy recently created an ad for dishwasher soap that somehow manages to be beautiful and profound … Read More >>
Millennials in the Workplace
Millennials tend to be a huge topic of conversation when it comes to marketing – they are a major demographic both in terms of consumption and for the innovation and … Read More >>
Clever Marketing – Smart vs. Unsavory
Clever marketing can sometimes push boundaries – that is what makes it memorable and the most likely to see a return. How far is too far? When is the line … Read More >>
Sometimes, Humor is the Appropriate Response
Sometimes, humor is the best approach.
This past weekend, SNL created a mock American Express ad (with host Chris Hemsworth in the featured spot), and instead of ignoring or disregarding … Read More >>
The Importance of Email Marketing
Contributed by Kayla Eiffert
Email communication is an important aspect of overall marketing and advertising. Like any craft, this type of marketing means learning new skills and staying relevant to … Read More >>
