Posts

Tips for Creating and Maintaining a Successful Facebook Business Page

Male Finger is Touching Facebook App on iPhone 6 Screen

Contributed by Ella Jane Dantzler

Creating and maintaining a successful Facebook Business page in a sea of competing businesses can be complex and overwhelming. Your page must be strategically created … Read More >>

Why Marketing Matters

Closeup Group Young Coworkers Together Discussing Creative Project During Work

Contributed by Alyssa Peiser

There isn’t much doubt that marketing matters immensely for your brand, your business, your end-of-year numbers. It is why major brands pay the big bucks for … Read More >>

How Graphic Design Can Impact Your Business

GDESIGN-BLOGIMAGES-02

If you’re unsure of what graphic design entails, see The Lowdown On Graphic Design.

Good, professional graphic design really does matter and unfortunately a lot of small businesses notoriously … Read More >>

The Lowdown on Graphic Design

GDESIGN-BLOGIMAGES-01

Contributed by Logan Rhea

What Is It? Why is it Wrongly Underemphasized in Small Businesses? And Why You Shouldn’t Just Design It Yourself. 

More often than not, I run into Read More >>

Growing Your Business’ Instagram Following

Contributed by Taylor Burkhalter

READ THIS ARTICLE TO LEARN HOW TO GET 10,000 INSTAGRAM FOLLOWERS OVER NIGHT!

Just kidding.

It doesn’t work like that. Growing your follower base takes time…and … Read More >>

What Your Account Manager Does

Team work. New product researching. Startup crew
Contributed by Alyssa Peiser
In the marketing world – agency, marketing, account manager, account executive – they can all mean 10 different things. So we’d like to break it down
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Shake Things Up

Fried chicken in big red white stripes bucket box
You might not think that having an ever-changing spokesperson could pay off for your brand – who do the consumers identify with? Who is showing loyalty to the brand? Is
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Carl’s Jr. Classes it Up

fresh tasty burger

We have to say, Carl Jr’s is not a brand that usually overly impresses – they are well-known for their overly cheeky (no pun intended), less than tasteful ads, which

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Going Deep Will Make You More Satisfied

Man followed by ideas

Contributed by Alyssa Peiser

We talked recently on the blog about “going deep” and doing the “deep work.” (See original post here: https://theartistevolution.info/going-deep/). We all know that checking items … Read More >>

The Merging of Fiction and Reality in Advertising

Heinz Tomato Ketchup
Mad Men’s Don Draper is ubiquitous with the marketing/advertising world (among other things), and now, Heinz Ketchup is bringing to light a (fake) failed campaign and using it now. And
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